Skadi Berger is an entrepreneur, managing director, and transformation designer in the SME sector.

Als fünfte Generation führt sie die Tradition fort. Wiewald GmbH – a Leipzig family business with 125 years of history.

While many talk about AI in ideal scenarios, it is working on integrating AI into real business structures:
in service processes, knowledge management and operational procedures.

Your view on technology is pragmatic: AI will only become relevant when it works in businesses' day-to-day operations.

This is exactly what she talks about on stages and in her network – digitalisation in crafts, AI in established organisations, and how innovation can succeed even without a „greenfield“ approach.